In a world of fast fashion young people can end up getting into debt very early in an effort to look good. Channel 4 has come up with a solution for teens with a new online community.

Closetswap.co.uk is a free online fashion community site and app which allows teens to share clothes with friends.

Users can upload pictures or tag pictures already on Facebook and build an online wardrobe. They can then swap, share and customise. Users can also send out requests for specific items – whether a party dress or some heels for a date!

The more users swap the more kudos they build up and the higher up the leader boards they rank.

With a leaning towards sustainable fashion, which we love, you are able to find charity and vintage shops based on a user’s location.
 
The project is part of a wider theme for Channel 4 Education, highlighting the debates surrounding sustainable and ethical fashion production and consumption.
 
Closet Swap is already proving popular with stylists and designers. London accessories manufacturers Tatty Devine and vintage style icons Broken Hearts DJs have already signed up to offer pieces to lend from their personal wardrobes. Rosie, founding Tatty Devine designer, says: “We often swap clothes with each other at Tatty Devine, and the main message of our new craft book is ‘one girl’s trash is another girl’s treasure’.

“Swapping, reusing and customising are how we started Tatty Devine. We firmly believe in the power of the swap, so we’ll be signing up to Closet Swap and sharing our accessory collections.”
 
British sustainable fashion designer Ada Zanditon, whose latest collection was shown at this year’s London Fashion Week, also supports the project. She says that, “It’s always been my aim to pioneer a high design fashion line with a common sense approach to sustainability, treating the planet and profit with equal importance. Swapping clothes with your friends is a fantastic idea, because it makes clothes go that little bit further, giving young people access to independent British design.”

To get involved visit www.closetswap.co.uk