SO IN FASHION

The iFashion team always gets super excited when we discover another online boutique to add to our growing list. As the internet makes the fashion industry more and more accessible, trends come and go in the blink of an eye, so finding fashion-led web-stores with high quality clothing is always a treat. So in Fashion (www.soinfashion.com) has recently launched with a great range of gorgeous clothing, catering to a trend-driven and celebrity-inspired young girl.

The Manchester-based store is brimming with party dresses, from jewel tone satin minis to shimmering metallics and edgy animal prints; a haven for party girls looking for a Saturday night outfit fix. We love the See So Evil black feathered dress, a sassy statement that looks similar to one worn recently by our favourite X-Factor judge Tulisa. Get into the festive spirit with Fairisle hooded cardigans and knitted tops, cosy, practical and oh-so stylish.

Not one item is more than £50, so cash strapped students will be able to stock up on new season looks without worrying about their bank accounts. What is more, NUS holders get a 15% off discount year round, so there is no excuse to be walking around campus in last season’s coats and threadbare knits! For inspiration, we have included some images from the current A/W lookbook and our favourite Christmas picks currently being sold online. So in fashion it hurts!

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