Forever 21

Forever 21 threw a party yesterday evening to celebrate the launch of its new store in Oxford Street.

Poster girl for the brand Bip Ling played a DJ set and guests stuffed their faces with burgers, fries and ice cream…yum!

The American version of Topshop is what many people have been calling it, with a lower price point – so we wanted to see what all the fuss was about.

Despite being aware of the brand we had yet to have a proper look around the website. For some of you the store may now be on your door step, but if you can’t face leaving the comfort of your sofa we suggest you take a look at the website.

With lots of different collections and trend alerts we have to say it’s a great website. There are lots of deals and we are sure there are more if you fancy signing up to the newsletter. We would say Forever 21 is a little more of an H&M than Topshop and we LOVE it.

The brand did well to bring girl of the moment Bip Ling on board and we loved her look on the launch night! So much so we thought we would show you how to steal it. Here is what she wore and the pieces are just a click away – click and see!

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